The Freemium World

You might not know the term but chances are that you’ve used a freemium product. Popular among software and web applications, freemium is a form of commerce that makes sure potential customers can freely use whatever type of product a company is providing a freemium version of.

The word already…

Hiring the right people for your startup is a crucial element for every successful company. It’s also one of the hardest. People tend to read someone’s abilities purely from their CV or academic history, only to find out that a person’s character consists of much more than just credentials and…

A ‘unicorn’ is a startup company valued over $1 billion. But what is a ‘dragon’? A dragon is where things get interesting. They are startup companies that were able to raise the same amount of money. In a single round. Here are some examples you may or may not know.


A brief introduction to SWOT analysis

Strengths, weaknesses, opportunities and threats. Four words that, when together, compile a steady basis for improving and understanding one’s self or business. …

Unfortunately climate change is a term everybody knows. With wildfires raging around the world right now and other extreme weather conditions occurring as well, most people are questioning when, and more importantly how Mother Earth is going to get better.

Bringing hope are these fresh environmental startups, working to reduce…


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